Faragalla Group In Dubai Gulfood 2008

  
 

 

  
 

FARAGELLO

 

  
   
     
 

 

  • Faragalla Group achieved a new & unique success through their participation in the exhibition held in Dubai lately.

 

  • Being superior at the industrial & technological levels is Faragalla's stick mark for its participation in the specialized international exhibitions in previous years, but this time, it was a triplicity success:

 

    • The industrial level is its first element as the group assured its huge development going on in its performance, & technological development in its products according to the recent international standards. It signed a USD 12.00 million export contracts within four days, in addition to opening new horizons for increasing exports, as it exports to markets in 120 countries.

 

    • The second success element for the group is the social & humane role with the leadership of Eng. Mohamed Farag Amer, through his new initiation – details will be published soon – to participate in food supply for the poor & income lack persons in both Islamic & Arabic worlds.

 

    • The third element is the international certainty & conviction that there're both big struggle & competition in the food market in the Middle East area.

 

  • The group is one of the giant companies in the food industries field in the area, & it was important to know Eng. Farag's visions & thoughts, which pushed 8 newspapers, & 4 T.V stations that represent the foreign & Arabic mass medias to make some interviews with him.

 

  • Faragalla Group found itself facing a new challenge, which is Halal Food "حلال", as all Asian, European, & Latin companies used this slogan to communicate the Islamic consumers' minds, only Faragalla, & the Malaysian companies' alliance who noticed that.

 

  • It's worth mentioning that Faragalla was the only Arabic company that attended the "Halal Food Industry" seminar that was held in the exhibition's last day. It was its suggestion to commit all Arabic & Islamic companies working in the food & beverage industry & trade, to assign a certain percentage from their profits for the poor & income lack persons in both the Islamic & Arabic worlds – this suggestion will be studied & probably executed & approved in the international conference for Halal Food held in Malaysia next May - .

 

  • Faragalla Group promised to give all the needed researches & studies in Malaysia, & the way of cooperation between different companies in Arabic & Islamic companies to fulfill their obligations in all fields.

 

What helped Faragalla to succeed are its products quality, & its commitment with the quality, & safety specifications, & HACCP. That forced many large & international companies to write contracts with Faragalla to manufacture & pack its products to re-export to the Middle East markets, Europe, Europe, & Africa.

 

  
   
   
   
   
   
   
   
   
   
   
   
   
     
       
       
       
       
       
       
       
       
       
 
 

FARAGALLA to FARAGELLO

  
 

Why?

As many would know, FARAGALLA contains the name of god “ALLA”.
Many customers felt offended in having the name of God written on the products and felt guilty throwing the package after using it in the garbage.
Although Faragalla has a written acceptance to place the name “ALLA” from the “AZHAR”, the most influential Islamic identity, Faragalla felt it must change the name on the packagings to satisfy its customers.

When?

The change started on September 1999 and expected to last up to September 2000.
Faragalla produces 480 products. This made it very hard and expensive to change all the packaging in such a short period of time.
Faragalla currently changed all of its juice, milk, soup cubes, bakery, frozen vegetables, and processed Meat.

Question Would the name of the company also will be changed to Faragello?
Answer. The name of the company will remain Faragalla. Only the name on the packages will be changed into Faragello.

Question Would this change affects the quality or the price of the product?
Answer. This change will have no effect on neither the product nor the price by any means.